# Podcast Sponsorship Kit
**Show:** *Operator Hours* with Sam Okonkwo  
**Format:** Weekly interview · ~35 minutes  
**Audience:** Solo founders and operators of $10k–$250k MRR products  
**Stats window:** Trailing 90 days

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## 1. Show summary
*Operator Hours* is a weekly interview show about the unglamorous systems behind indie SaaS: support, pricing, hiring contractors, and keeping runway honest.

- **Episodes published:** 84  
- **Cadence:** Weekly (Tuesday)  
- **Primary CTA for listeners:** Newsletter + template vault  

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## 2. Listener profile (example)
| Attribute | Detail |
| --- | --- |
| Role | Founders, indie hackers, product operators |
| Company stage | Pre-seed to profitable indie |
| Top geos | US, UK, Netherlands, Canada, Germany |
| Why they listen | Tactical stories, not motivational fluff |

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## 3. Download / listen stats (example)
| Metric | Value |
| --- | --- |
| Avg. downloads / episode (30d) | 4,800 |
| Avg. downloads / episode (90d) | 5,200 |
| Completion rate (host estimate) | ~58% |
| Newsletter overlap | 31% of listeners |

*Source: podcast host dashboard — replace with your verified numbers.*

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## 4. Ad formats
| Format | Length | Notes |
| --- | --- | --- |
| Pre-roll | ~20–30s | Brand intro, lighter sell |
| Mid-roll host read | ~60–90s | Best conversion inventory |
| Endorsement episode | Full episode integration | Custom brief required |

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## 5. Sponsorship tiers (examples)
| Tier | Includes | Starting at |
| --- | --- | --- |
| **Single mid-roll** | 1 episode · show notes link · audio + newsletter mention | $700 |
| **Month** | 4 mid-rolls · category exclusivity · monthly report | $2,400 |
| **Season partner** | 12 episodes · co-branded segment · AMA bonus | Custom |

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## 6. Sample host-read (template)
> “This episode is brought to you by **[Brand]**. I actually use it for **[use case]**. If you’re dealing with **[pain]**, check out **[URL]** and use code **[CODE]** for **[offer]**.”

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## Contact
partnerships@operatorhours.example · Lead time: 14 days preferred

## Checklist
- [ ] Real download averages pasted  
- [ ] Ad lengths match what you can deliver  
- [ ] Exclusivity rules written  
- [ ] Sample read customized